Felicitas Adrian is a seasoned Marketing and Business Development Executive in the not-for-profit and corporate service sectors, with over 25 years experience gained as a senior practitioner and entrepreneur. She has diverse experience building, improving and growing organizations, nationally and internationally, leading them to growth, focus and differentiation by driving to brand clarity. Her experience has been clustered around child centric programs and services in health care, education, and financial services. She currently holds an executive position with the Leukemia and Lymphoma Society of Canada as VP Marketing and Communications, and has held previous senior positions with the Canadian MedicAlert Foundation, CSI Global Education, Transamerica and Zurich Life Insurance Companies and the Royal Bank. She has completed the Executive Development Leadership Program at Kellogg Graduate School of Management, Northwestern University, and holds a B.A, in Communication Studies from Wilfrid Laurier University coupled with a Business Diploma in Marketing.